Unicast Lite User Guide A user guide for Unicast Lite is now available for download from the website. UnicastLite_UserGuide_v1.02.pdf
How does Bluetooth marketing work? This is one of the many questions I answer on a daily basis talking to our customers and those interested in Bluetooth marketing generally. What better way to be more informative than to answer those questions directly and demystify how Bluetooth marketing wor...
Campaign Scan and Send Time Settings The default campaign timeout and scan frequency settings are usually good enough for the majority of cases and these controls are only included for advanced users. Scan query length is how long the scanning Bluet...
How to reinstall Microsoft Bluetooth drivers Sometimes the Microsoft Bluetooth drivers are missing from Windows machines, this is usually because another Bluetooth driver was installed instead at some point in the past. There are several ways to go about reinstalling Microsoft Bluetooth dri...
This release is a standard maintenance release to maintain stability. Resolved Issues & Enhancements BA021 - (1024255) - Added PIN Code and Radio Name to the campaign reports BA021 - (core) - Updated Bluetooth core for improve...
Technical FAQ This article aims to answer some of the most common technical questions that we are asked. FAQ for Unicast Lite
Unicast Lite FAQ This article aims to answer some of the most common Unicast Lite technical questions that we are asked. Main FAQ
How to Check for a Broken Bluetooth Dongle If you are having problems using your Bluetooth dongle this article will help you to check if it is in working order, has a fault or is broken. Check the dongle's physical condition Is the metal USB plug sticking out of the don...
This release provides improvements in sending performance and fixes for reported bugs. Resolved Issues & Enhancements BA021 - (1023760) - Target device class detection improved. BA021 - (1023654) - When asking for a campaign r...
This release provides improvements in scanning performance, configuration and offline installation support. Resolved Issues & Enhancements BA021 - (1023303) - VC++ automatic install even on off-line installation. VC++ re-insta...
How to create adverts to send out This article aims to answer the question "how do you create adverts for the device to send out?". You may want to contact your preferred graphic designers to get them to output the media or
This release provides improvements in memory usage and managment and Bluetooth paring and connection handling. Resolved Issues & Enhancements (1023267) - Fix connection lost during send to some devices and improved radio channel...
Unicast Pro FAQ This article aims to answer some of the most common Unicast Pro technical questions that we are asked. Main FAQ
Intro This article explains how to receive Bluetooth delivery to BlackBerry devices from Unicast Lite and Pro. Problem Description BlackBerry devices are manufactured by
This major release provides improvements in performance, stability and improved BlackBerry pairing and delivery support. Resolved Issues & Enhancements (1022055) - VC++ Redist looping install bug on Vista fix (1021584) - Ins...
This maintenance release provides improvements in performance, stability and auto update process. Resolved Issues & Enhancements (1014674) - Connection authentication PIN code improved support (1021578) - Bug in Stop() campaig...
Intro This article recommends optimum file size ranges for different media types when used as content for Bluetooth campaigns. A general rule is that the smaller the file the more likely a successful delivery will be achieved. For images a portrait layout is recommended since this will lo...
Intro This article explains how to register and/or use Unicast Lite while off-line. On application start-up Unicast Lite always if the machine is registered and also checks for an internet connection. Off-line Registration There are two options for registering a machine to run o...
Intro This article explains how to add a shortcut to your start-up menu to automatically open UnicastLite as minimized when logging on to Windows. Applies to version 2.0.7.0 and above. To create and add a shortcut to your startup menu that will start UnicastLite minimized.
This maintenance release provides improvements in installation of prerequisits and supports Toshiba Bluetooth drivers commonly installed by default on Vista and Windows 7. Resolved Issues & Enhancements (BA023) - Support for don...
Intro This article will explain what to do if you find you are having difficulty sending to phones in high footfall areas. I will also address issues such as campaign file sizes and image dimensions. Problem When you run Unicast Lite in a low footf...
Intro This article explains what phones you as a customer are going to be marketing to. This applies to both Unicast Lite and Unicast Pro. Why is it important to know the phone? First of all, you need to know the target phones in your area because ...
Intro This article explains why deliveries to unmodified iPhones do not work and how to set up an iPhone to enable Bluetooth. iPhone does not support Bluetooth OBEX File Transfer While the iPhone lets you use a headset to listen to music but the iPhone does not support file transfer or ...
Intro This article explains sending text files to devices and how and when to use the alternative text option. This applies to both Unicast Lite and Unicast Pro. ...
This maintenance release provides an improved user experience and application stability and also adds new reporting features. Resolved Issues & Enhancements (EI278) - New feature: RadioName, users on Windows XP can now set the r...
Intro This article explains how to change the radio name of your Bluetooth dongle. Radio name is the name that people see on their mobile phones when a send attempt is made. For example if your radio name was set to "Doughnut Shop" then people may see a message like "Accept message from Dou...
Intro This article explains how to uninstall the Toshiba Bluetooth Drivers for Windows Vista. Currently Unicast Lite only runs using the Microsoft Windows Bluetooth Stack and will not work if the Toshiba Bluetooth Stack is installed...
This maintenance release provides an improved user experience and application stability and also adds new reporting features. Resolved Issues & Enhancements (1016577) - Improvements to the user interface including validation mes...
Intro This article explains how to get event logs in Windows XP and Vista. During some support situations a support agent may ask you to check the Event Log for information or error messages related to BlueAd applications. Windows XP Unicast Lite(version 2.0.3.0 and above) and Unicast...
Edit 2010-02-04 Unicast now supports improvements to delivery to BlackBerry devices as of version 2.0.9.0 onwards. See this article on
This maintenance release provides a number of fixes and security enhancements. Resolved Issues & Enhancements (1016485) - Split scan and send loops to increase re-tries on failed send attempts and allow for more time between sca...
This maintenance release provides a number of fixes and security enhancements. Resolved Issues & Enhancements (1014893) Installer improvements, changes to the MSI that allow install on Windows 6(Vista). Improved security, applic...
Since the release of the new version a number of requests have been received. This maintenance release provides a number of fixes, and feature enhancements including offline registration. Resolved Issues & Enhancements (1013868) Som...
BlueAd is pleased to announce the launch of our latest Bluetooth marketing software, Unicast Lite. Unicast Lite represents the result of BlueAd's experience in the market over the last 3 years during which we have released regular updates to the Unicast application without any additional cost to ...
To help you understand the changes we have made to Unicast the screenshots below show the main screens in the application, an explain how to get around your new software.
Proximity marketing software new release. Fix to reported issues regarding sending of business card files(.vcf). Instructions (1) Uninstall all previous versions of BlueAd Unicast using Add/Remove programs in your Control Panel. (2) Download the appropriate version below. Zip ...
Bluetooth Marketing it's about engaging the consumer. Bluetooth Marketing involves participation from your customers as they pass or visit your marketing proximity, we have been speaking to customers recently who find it hard to engage with their footfall with teir fantastic marketing...